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EXACTLY HOW WE DO IT

OUR MARKETING STRATEGY SELLS

This approach includes targeted Facebook advertising, email marketing, content marketing, and personalized one-to-one outreach to attract the right buyer.

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EMAILS THAT MAKE AN IMPRESSION

A Database Of High-Quality Buyers

An expansive network of clients, realtors, and potential buyers will receive visually appealing and relevant marketing about your listing.

VISUALS ARE KEY

Professional Photography

In addition to professional, high-definition photos, both drone and twilight photography will be used when appropriate. These visuals help capture your home's best features and showcase it in all of its elegance.

Noteworthy Films

Your beautiful home deserves to be shown in the best light. We partner with the best videographers in the area to capture what stands out from your home.
Noteworthy Films
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VISUALS ARE KEY

Staging

Your beautiful home deserves to be shown in the best light. We partner with the best videographers in the area to capture what stands out from your home.

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VISUALS ARE KEY

Open Houses

We host several open houses to get as many potential buyers in your door as possible. The more potential buyers that come to an open house, the more people who might make an offer on your home.

Social Media Marketing

We use Facebook to advertise your home to over 100,000 people in your market and highlight its best features.
Follow Us on Facebook
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THE DETAILS

When We Market Your Home, Within Days, We Have... 

  • Ordered and installed a property sign
  • Arranged for professional photography
  • Entered the property into the MLS
  • Posted the property to hundreds of Coldwell Banker Realty partner websites
  • Included the property in “The Update”, Coldwell Banker's weekly Email Flyer which notifies real estate professionals at all of the top real estate companies in the area that your home has come on the market
  • Promoted your property to our network of fellow REALTORS® during our weekly sales meeting
  • Marketed your home with a targeted ad on Facebook, Instagram, and several websites for 10 days reaching up to 9,500 home buyers
  • Posted your property on our own website, as well as company websites and ColdwellBanker.com
  • Distributed a professional tri-fold neighborhood announcement
  • Created a high-end, professional property brochure for display during property tours and open houses
  • Developed a stand-alone property website specific to your property and positioned it online on our partner websites
  • Prepared an ad for your home to be featured in the Boston Magazine, which is distributed to 648,700 readers
  • Professionally produced a 20-second video spot to be featured on the Coldwell Banker TV show, At Home in New England, which has approximately 19,000 viewers, on Sundays at 12:00 pm on MyTV38 and is now posted on Coldwell Banker's YouTube channel
  • Additionally, we will be sending you a report from our HomeBase inSight platform which will show you all of the views your property is generating on Coldwell BankerHomes.com and some of our partner websites

Get Your Home's Value Today

Home Valuation

Work With Us

Our job is to provide the most up-to-date local market stats, arrive at a price, and using cutting-edge as well as traditional marketing efforts, provide an exceptional customer service to every single client.